Will existing business benefit?

The county council says the road has the potential to unlock £1bn of economic benefits to Norfolk. They say it will provide jobs and boost businesses in Norwich, Broadland and North Norfolk.

The road will bring connected improvements, such as a rapid bus transit in Norwich.

Norwich International Airport said it will help attract world-class businesses to the area.

Aviva says the road will be particularly beneficial to the 2,000 staff at Broadland Business Park

Where will new businesses go?

The road will unlock new business sites, especially in northeast Norwich and Broadland. Ifield Estates Broadland Gate scheme currently has planning consent for:

Employment B1/B8

42,000sq.m | (450,000 sq ft)

Hotel & Leisure C1/A3/A4/D2

9,100sq.m | (98,000 sq ft)

Business Village A1/A2/A3/A4 uses

4,650sq.m | (50,000 sq ft)

Community Zone C2/C3/D1 uses

7,500sq.m | (80,000 sq ft)